Family & STL Traditions Merge: Brewery Lights & Wild Lights


St. Louis Holiday Lights Tours at Anheuser-Busch Brewery and the St. Louis Zoo provide opportunities to create a good old-fashioned family tradition. What makes these places unique is that, under the twinkling lights, they create interplay between family and local history and traditions. Brewery Lights and Wild Lights are located at landmarks that have brought people from all ages, backgrounds, both locally and worldwide, over the world to St. Louis. The legacy of joining all generations for a special experience continues today. Anheuser- Busch and the St. Louis Zoo bridge our city's past landscape and present one. Holiday Lights Tours open the bridge to us. This is one magical way your family will build lifetime memories.

Just how far back, and how deeply, do the historical influences of the brewery and zoo stretch? Learn more about their:

  1. Very brief histories

  2. The experiences visitors take away

  3. Why the merging of new and old tradition is important


Anheuser Busch

German immigrants Eberhard Anheuser and Adolphus Busch founded Anheuser- Busch Brewery, 160 years ago. It is one of the largest local businesses to establish St. Louis as a city of innovators early. Recently named one of the most booming national start-up communities, STL continues this tradition. The Brewery Lights event offers free self-guided tours and keeps the lights on 24/7, providing open, frequent chances to engage with St. Louis history.


The Zoo

The zoo traces its roots back to a fated elephant ride at the 1904 World's Fair. Located in Forest Park, the country recognizes the St. Louis Zoo as the most affordable attraction in a world-class urban green space. Zoo-goers stroll through a place sprung from one of the most significant events in both our local and national histories. Flamingos and swans made of lights add a modern twist to old magic.


What They Have In Common

Both Anheuser-Busch and the St. Louis Zoo create family togetherness at the time of year when family quality time is most cherished. These spots draw families year-round because of what they mean to our city's past, present, and future, from the environment and economy to our happiness. They boast animal attractions like Big Cat Country, the bird sanctuary, Clydesdales, and biergarten. The shared experiences of the brewery and zoo, enable us to:

1. Learn about St. Louis's changing urban landscape during the early 20th century.

2. Come together with people from all walks of life.

3. Connect with generations of innovators, entrepreneurs, and artisans who came before us and built beloved places of memory-making to this day.


Brewery Lights & Wild Lights Build "Extra Mile" Traditions

The Brewery Lights and Wild Lights, by fusing historic traditions of city and family, create an"extra mile" tradition; these events "go the extra mile" for us through a moving offering-the chance to experience and shape the heritages of our city and family.

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